For example, you might have clothes. There are several reasons why a company might want to obtain a trademark. One of the main reasons is to prevent others from using your unique identifier for their own benefit. A trademark can also help promote brand recognition and protect a company's reputation. In addition, a trademark can be used to license or sell the brand to others for a profit.
In addition, if you use an attorney or filing service to prepare and file your application, you can expect to pay additional fees. In general, the cost of registering a name and logo can range from a few hundred to several thousand dollars. If you want full protection of your company's identity, you'll need to register your company name and logo separately. The process for registering a name at the federal level begins with conducting a trademark search to detect any potential conflicts. For example, if you want to register a name for clothing, you will have to request it in accordance with class 25 (clothing, footwear and hats).
The federal trademark registration process involves several steps, including a detailed application, an examination by the USPTO, and potential additional costs should a problem arise. The federal registration of your trade name and trademark is valid for a period of 10 years, after which you must submit an application for renewal. If you have questions about the trademark of your company name, you can post your question or concern on the UpCounsel marketplace. In addition, there is no guarantee that, because your brand was approved the first time, you will have the same luck the second time.
In many cases, it makes sense for an attorney to do a trademark search before filing your application for federal registration. For more information on the possible reasons why an office intervenes, see the Bitlaw debate on registrable trademarks. A trademark is a type of intellectual property that protects a brand's unique identifier from use by others. The knowledge that the agent possessed was very beneficial in rectifying the situation I was having with my trademark.
Trademarks (or service marks) protect the trade names, phrases and logos that identify the company or its products. If you're not sure, consulting a trademark attorney or service provider can help ensure that your application covers all the necessary categories.
